Victoria, Victoria Beckham Pre-Fall 2016

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As an aspiring pop star, back in her Posh Spice days, Victoria Beckham wanted to be as famous as Persil Automatic (a laundry detergent), a bon mot recounted by countless media outlets. For Pre-Fall 2016, the designer is expressing the thought visually, by printing a T-shirt -the centerpiece of her VVB collection for the label- with what could be retro packaging design for Persil and the word dream emblazoned in capital letters across the chest.

Printed cotton T-Shirt available at

Printed cotton T-Shirt available at



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